Tobi Adewale
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Tobi Adewale ✿
For Libra Lashes, I developed a distinctive brand refresh by merging two design directions into a cohesive, modern, and celestial identity. Drawing on the Libra horoscope and cosmic themes, I blended soft, feminine tones with ethereal blues and purples, creating a balanced color palette that stands out in a saturated beauty market.
The updated logo integrates playful yet elegant typography with cosmic-inspired elements, reflecting the brand’s new direction. By combining warm pinks with cool blues, I created a versatile and timeless color scheme that complements both the packaging and the digital assets.
Libra Lashes
Logo Redesign & Brand Refresh
Design in Action